Our Mission

Home - Our Mission

To help people around the world of all ages 

make sense of math


  • We design and produce materials that focus on what’s difficult but critical to teach: understanding, reasoning, problem solving, visualization, and verbalization. 


  • Through innovation and vision we address large market segments not understood by traditional educational publishers or by recent entrants into educational technology.


  • We recognize how math proficiency depends on speaking the language of math. We are currently creating Words 2 Math, a series of digital products to develop the math fluency that so many children and adults lack.


  • We continue to pioneer ways to use smartphones, tablets and computers to target and correct misconceptions and gaps in understanding.